Hey there. Kanye's being impersonnated, teens are gassing each other up on the hottest new social media app - Gas, and you're gonna learn how to make money on IG.

Now, let's get into it! 👇

7 Ways Creators Can Make Money On Instagram 💸

A lot of creators on Instagram don't realize that there are many ways to make money on the platform.

Here's a breakdown of the various monetization tools Instagram is testing or has rolled out for creators:

1. Creators can receive tips with "Badges" on IG Live and the platform is testing "Gifts" on Reels. Ronne Brown, an influencer and entrepreneur with about 250,000 followers, told Insider that she made more than $1,000 from Badges in October 2020

2. Creators can set up shop on Instagram and sell products like merchandise. Creators selling their own products will make money from those sales, depending on their business structures.

3. Instagram is testing an NFT tool called "digital collectibles." Users can share NFTs they've either minted or collected by linking a third-party wallet, such as MetaMask or Rainbow.

4. Instagram is incentivizing creators with "Bonuses" for posting Reels. How much money a creator earns is determined by performance and which Reels Play Bonus offer an influencer receives. Some influencers have been offered maximum payouts between $800 and $35,000 for their Reels. Instagram also announced last year that it would reward some creators with a "surprise bonus" of up to $10,000.

5. Instagram is testing subscriptions and exclusive content. Creators set the price points for their subscriptions, which are limited to monthly options that range from $0.99 to $99.99, as of earlier this year. Meta said the company will not take a percentage of the earnings until 2024.

6. Instagram is revisiting ad revenue share with a new test on profile feeds. Instagram will begin to pay some US-based creators a share of the ad revenue from these ads, but has not yet disclosed more details about the program.

7. Connecting brands and creators via Instagram's very own "Creator Marketplace." Influencers will earn money by getting paid by the brands that connect with them via the marketplace. Instagram will later introduce a way to pay creators directly within the app; it's not yet clear whether Meta has plans to take any percentage of these deals like a traditional agency might.

When Impersonating A Celebrity For Clout Goes Right... 🧐

When has impersonating a celebrity gone right? Virtually never - until Kanye got kicked off Twitter last week. The day he was banned from Twitter, a verified Twitter account with the name "Ye" and the same profile picture as pre-blocked Kanye appeared on millions of timelines. It looks a little something like this... 👇

As you can see, the account is @King_Staccz, which belongs to a rapper who goes by King Staccz. He has been tweeting as if he is Kanye, saying things like "Me and Taylor swift has a new song coming out Tommorow" and posting made-up screenshots of texts with Kim Kardashian.

Is this really working for King Staccz? Short answer: yes. The account on September 22, 2022 (less than 30 days ago) was sitting at 24.8K followers and had the name "Paul" with a profile picture of Paul Rudd. King Staccz now has 112.9K followers on Twitter.

The link in his bio was recently changed from his Spotify account with under 100,000 monthly listeners a week ago. There are now over 180,000 active monthly listeners on his Spotify account. The new link in his bio brings you to a YouTube video playing one of his songs with over 14,000 views. So, yes - impersonating Kanye West is driving much more traffic to his music than ever before.

Should I impersonate a celebrity for clout? You should... NOT. Here's why:

• This growth is unsustainable. In the short term, this Twitter account is going viral, but King Staccz is not gaining real fans from any of this. Short term gains do not equal long term success.

• No one truly knows who King Staccz is. People follow people and without truly knowing the person behind the blank profile picture, King Staccz's followers will dissipate over time.

• This is working in the short term because Kanye is so polarizing. Very few celebrity impersonations would lead to the virality we are seeing with King Staccz's account.

• It's better to just be you.

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