How Much Youtubers Really Get Paid Through AdSense 💰

Revealing how much 4 YouTubers get paid.

Author

Phillip DeRenzo
December 21, 2022

Hey there! Today we're talking YouTube money!

Let's get into the good stuff! 👇

How Much Youtubers Really Get Paid Through AdSense 💰

1. Nate O'Brien

Nate O'Brien is a YouTuber who focuses on personal finance, investing, and entrepreneurship. He has approximately 1.1 million subscribers and his channel earned an estimated revenue of $444,000 through YouTube's Partner Program from May 2020 to May 2021, according to documentation provided by O'Brien. In 2021, his channel earned the following amounts through the Partner Program:

  • $54,600 in January (2.7 million views)

  • $39,200 in February (1.7 million views)

  • $31,500 in March (1.6 million views)

  • $25,700 in April (1.2 million views)

  • $14,600 in May (680,000 views)

2. Ali Abdaal

Ali Abdaal is a British YouTuber who creates content about productivity and entrepreneurship. As of December 2022, his YouTube channel has 3.6 million subscribers and has brought in a total of $596,000, compared to approximately $414,000 in 2021. Abdaal's business has been growing consistently since 2020 and his earnings from ads on his videos fluctuate, with November being one of the highest-earning months at $57,788 and September being the lowest at $43,068. Abdaal attributes the fluctuations to normal seasonal patterns, with earnings usually being higher in the fall and early winter due to increased advertising by brands for the holiday season.

3. Sarah Lavender

Sarah Lavender is a full-time ASMR YouTuber with over 100,000 subscribers. She began posting ASMR videos on YouTube at the end of 2019 and her channel has grown steadily. In December 2021, her channel had 138,000 subscribers and earned the following amounts in ad revenue per month in 2021:

  • January: $1,060

  • February: $1,872

  • March: $2,397

  • April: $3,008

  • May: $3,370

  • June: $4,038

  • July: $4,101

  • August: $4,629

  • September: $5,240

  • October: $6,113

  • November: $6,019

  • December: $5,995

Lavender noted that as an ASMR artist, she can only place ads at the beginning of her videos and this reduces ad revenue.

4. Jen Lauren

Jen Lauren is a part-time YouTuber who makes health and wellness videos. She was accepted into YouTube's Partner Program at the end of July 2020 and her videos started earning money a few weeks later. Lauren earned the following amounts from YouTube ads in the following months, as verified by Insider with screenshots of her analytics dashboard:

  • January: $346

  • February: $293

  • March: $349

  • April: $269

  • May: $244

  • June: $227

  • July: $217

  • August: $212

  • September: $195

  • October: $181

  • November: $213

This data came from Business Insider.

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