Couples Are Paying For Their Weddings To Go Viral 👰‍♀️

What's the deal with these wedding content creators?

With #weddingTikTok racking up 30B+ views on TikTok, wedding content creators are killing it right now.

People like Taylor Richardson are taking wedding photography to the next level, offering short-form, personalized video content specifically designed for couples to post on social media platforms.

This new trend has exploded on TikTok and Instagram Reels. These wedding content creators offer a more personal and affordable alternative to traditional wedding photographers, and aim to fill a gap in the market by providing couples with content that is ready and available for them to post on social media the next day, rather than waiting weeks for professional photos.

On average, wedding content creators charge between $1,250 and $1,500 per wedding, compared to the average cost of a traditional wedding photographer in the US, which is almost double that.

The good news for content creators who might have an interest in being a wedding content creator - the market is no saturated, so there's room for you.

How can you become a wedding content creator?

1. Research the market and competition. Is there anyone doing this in your market?

2. Create a business plan. This will help you define your target market, services, pricing, and marketing strategy.

3. Invest in equipment. You'll need a high-quality camera, lighting equipment, and audio recording equipment to capture the best video.

4. Build a website. This will serve as a hub for potential clients to learn more about your business and view your portfolio. Give them a reason to work with you!

5. Create your own TikTok, YouTube, and IG accounts. This will help you connect with potential clients and promote the content you're creating.

6. Reach out to potential clients. Start by contacting local wedding planners, venues, and event coordinators to see how you can partner with them. Cold email/DM influencers or big personalities (that aren't already married) in your area.

7. Get to work!

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