Hey there! It's friday and we got the Friday Four coming your way. For those who are new here, it's when we take four pieces of content - one YouTube video, one tweet, one TikTok, and one podcast - that we believe will provide valuable insights, inspiration, or education.

As always, feel free to share your feedback or any recommendations for content by hitting reply!

Let's get into this week's picks! 👇

The Friday Four 🖐

One Tweet 🐦

Here's an incredibly in-depth explanation of the important YouTube metrics. For any YouTubers, this is a MUST read... 👇

Paddy Galloway explains when and why to pay attentions to CTR (click-through-rate), AVD (average view duration), returning and new viewers, traffic sources, and other important metrics.

One YouTube Video 📺

Ever wonder how some YouTubers can so easily keep you watching? It's almost always subtle, but there are certain tricks that make their content more watchable. Those tricks are explained in this video... 👇

You can take these tactics and incorporate them into your own content on YouTube, TikTok, Reels, or any platform you want.

One TikTok 🤳

You're one video away from blowing up. Once you have one video pop off, the average views per video posted after will go up with it.

Watch the TikTok here.

One Podcast 🎙

Stop Trying to Impress Strangers... You Are Not Tricking ANYONE!

This podcast is about how people sometimes try to impress others and how that can affect how we feel about ourselves. It also talks about how we, as content creators, are not entitled to followers or views. Lastly, it talks about being selfish versus being selfless, and how these ideas can overlap in different situations.

This is important for content creators because while it might seem counterintuitive, being yourself is the best way to stand out. Showing your personality, while providing value is how you will build an audience. This podcast explains that in detail.

Listen to it here.

Happy creating this weekend! 🎉